User Research
Over 50 interviews conducted:
Commuters - Insurance Agents -
Mechanics - Students - Police Officer -
Attorney - Physicians - Driving Instructors
Targeted Problem Groups:
#1: Accescibility and Response time
#2: Knowledge and skills gap
#3: Cost and Transparency Issues
Target User Groups
- Commuters
- Younger drivers
- Truck Drivers
Existing Solutions
- Insurance Coverage (AAA)
- Internet Search
- Friends/ Family
Optimize Roadside Assistance
System Redesign
User Research
UX/UI
Role: Service and UX Designer (Team)
Duration: 9 weeks
Tools: Figma, Cardboard Prototyping
TuneUp delivers faster roadside assistance for a range of issues—from flat tires to running out of gas. The system features an easy-to-use interface that connects drivers with either local mechanics or members of the surrounding community, ensuring equal opportunity and thorough screening for all service providers.
Quicker Assitance
Naviagte and Track Locations
Improved Customer Service
Transparency in Transaction
Problem Statement
“68% of Americans feel unprepared for car breakdowns” – SWNS
“1 in 3 car insurance customers actually use roadside assistance coverage when it’s needed” – Agero
Empower users with confidence and self-reliance in navigating vehicle emergencies and repairs.
Wireframes
TuneUp
TuneUp leverages a local-based network and diagnostic sensors connecting drivers in need with nearby mechanics and certified, freelance helpers ensuring fast, safe assistance, transparent pricing and live response times.
UI Designed by Thomas Risma
Group Project with:
Grace Lane - Industrial Engineering
Felipe Cardenas - Industrial Engineering
Thomas Risma - Industrial Design
George Corbin - Computer Science
Within our product design competition, TuneUp was awarded “Most Creative Project,” with votes coming from user testers, peers, and professors.
Next Steps:
Following user testing and the development of our first prototype, we received positive feedback and strong user satisfaction. Moving forward, our team plans to focus on strategies for market adoption and scaling user engagement. Also, redeisgn of the intial UI.
